Posts Tagged ‘Private Aviation’

Why Returning To The “Golden Age of Aviation” Is A Terrible Future

Monday, June 16th, 2014

pilot

Here’s a Private Pilot, circa 1930. (photo credit: James Crookall)

I’m not a big fan of nostalgia. Here’s why:

The Golden Age of Aviation” was a time when the only people who flew themselves in an airplane were titans of industry, movie stars, or crazy people.

The aviation industry is on course to revert back to the 1930′s. This is bad, bad, news, because if you look at what aviation was like back between the world wars, it was a terrible time.

Folks in our community complain about how private aviation is circling the drain, that it’s a lost cause. I refuse to believe that. We just have too many things going for us. I believe the future of private aviation is viable, as long as we stop trying to relive the past.

The first few chapters of the book, “Free Flight,” by James Fallows, pretty much lit my brain on fire. It remains one of the best, most objective, primers on the state of aviation in America. The rest of the book focuses on the trajectory of both Cirrus and Eclipse and their attempts to disrupt and reinvent air travel in the last decade.

Fallows nails it when he explains that there are two kinds of people. There are “the Enthusiasts,” (You, me, and most anyone reading this.) and “the Civilians.” (everyone else.)

On Enthusiasts
“…The typical gathering of pilots is like a RV or hot rod–enthusiasts’s club. People have grease under their fingernails. The aircraft business is littered with stories of start-up companies that failed. One important reason is that, as with wineries or small country inns or literary magazines, people have tried to start businesses because they loved the activity, not because they necessarily had a good business plan.”

On Civilians
“Civilians–mean most of the rest of us– view airplanes not as fascinating objects but as transportation. Planes are better than cars, buses, or trains to the extent that they are faster. Over the last generation, most civilians have learned to assume that large airliners nearly always take off and land safely. …From the civilian perspective, the bigger the plane, the better. Most civilians view people who fly small planes the way I view people who bungee-jump or climb Mount Everest; they are nuts.”

James Fallows, “Free Flight, Inventing the future of Travel

Fallows calmly explains how travel for most of us has gotten worse, not better in the last 30 years. He stresses that the hub and spoke system adopted by the airlines post deregulation has contributed to the misery. He cites former NASA administrator Daniel Golden, who noted in 1998 that the average speed door to door traveling on commercial airlines had sunk to only around fifty or sixty miles an hour.

The book concisely charts how we got into this fine mess. He compares how air travel works today to that of the world before automobiles. In the last generation, the airlines have benefited the most from investment in development and infrastructure. Today we pack most people onto what may as well be very fast train lines that go from major metro to major metro. Cornelius Vanderbilt would be so proud.

The other side of the coin is what General Aviation has evolved to for the folks who have the means to fly private jets. The industry has done a fabulous job of responding to the needs of the very small percentage of us who can afford to operate or charter turbine aircraft. This equipment flies higher and faster than most airliners, and can get people to small airports much closer to almost any destination. Fallows shows how this is analogous to travel by limousine. Remember, when cars first appeared on the road, they were considered too complicated and too dangerous for mere mortals to operate. Anyone who could afford one, hired a professional driver. I’m sure Andrew Carnegie was chauffeured from point to point too.

So for the most part, we have trains and limousines. It’s like some bizarre alternate history world where Henry Ford never brought us the automobile.

I refuse to believe that we’re simply on the wrong side of history here.

It’s actually a pretty great time to be a pilot. The equipment has never been more reliable, the tools keep making it easier, and the value proposition keeps getting more compelling compared to other modes of travel when you note that moving about the country on the airlines or the highways keeps slowing down due to congestion. For the first time in history, for most of us the country is no longer growing smaller. It’s getting bigger.

A few examples of what excites me about the future of aviation, and what I hope can prove to be disrupters looking forward…

  • ICON A5 – A 2 seat jet ski with wings that you can tow behind your pickup.
  • Cirrus Vision SF50 – 5 Seats, single jet engine, it’s going to define a completely new category for very light jets. I imagine it to be like a Tesla and an iPad mashed together in one 300 knot machine.
  • Whatever it is that Elon Musk builds next – please, please, please, let it be a flying car.

The future is bright, as long as we don’t go backwards.

Why I Don’t Talk About “General Aviation” Anymore

Thursday, January 23rd, 2014

Back in the 1950′s, Cessna Aircraft produced this gem… “Wings for Doubting Thomas

This little documentary clearly spelled out the value proposition for Private Aviation 2 generations ago.

I rarely talk about “General Aviation.”

Like most people who read this blog, I’m much more interested in, “Private Aviation.”

You might think quickly that it’s the same, thing, but it’s not. General aviation is broadly defined as as all aviation except for military and airlines. That’s great, but I’m not a, “General Aviation enthusiast.” Frankly I don’t care much about, “General Aviation.” I don’t fly biz jets, cargo, fly much for hire, (Though I have the certificate for, it’s just not a big part of my life these days.) spray crops, perform in air shows, whatever…

While I may aspire to sit in the back of a something with turbines, drinking Cristal… It does not inspire me. I’d rather be up front flying the jet.

Private aviation is the part of civil aviation that does not include flying for hire.”

“In most countries, private flights are always general aviation flights, but the opposite is not true: many general aviation flights (such as banner towing, charter, crop dusting, and others) are commercial in that the pilot is hired and paid. Many private pilots fly for their own enjoyment, or to share the joys and convenience of general aviation with friends and family.”

– Wikipedia

You see “General Aviation,” is doing just fine. Ask anyone running a jet charter business these days. Business is up, folks who choose to afford it are buying jet cards and getting to where they want to go in style, and plenty of people are making a good living helping them get there. I’m fine with all that. “General Aviation,” is not dying. It’s growing.

But “Private Aviation” is the community that inspires me. It’s Private Aviation that’s what we’re really talking about when we fry bacon at Camp Scholler, or eat pancakes at the fly in. The ability to climb into a plane and fly myself and my friends or family someplace is like a magic power.

It’s Private Aviation that we built OpenAirplane to serve.

So you see, I don’t talk much about General Aviation. When I speak to the press about OpenAirplane. I explain that it is a marketplace for Private Aviation. I get asked all the time if OpenAirplane will let them hail a jet like they can hail a cab, or if we can help them charter a flight. My answer is always, “Not yet.” It’s just not the business we’re in right now. There are plenty of smart people working to offer charter for businesses and pleasure. That part of General Aviation is well served. I explain that we are focused on Private Aviation, because that’s where the opportunity lies today to unlock more value than anywhere else right now. General Aviation is a competitive, well served market with a healthy ecosystem. But Private Aviation hasn’t seen much innovation since Cessna commissioned that film. This is strange to me, because GPS, iPads, and composites sure have made it a lot easier. Private Aviation can create entirely new use cases for the over 5,000 airports, thousands of aircraft, and hundreds of thousands of certificates in the wallets of  pilots across the country.

Private Aviation has been in decline since the airlines we’re deregulated in 1978. The value proposition of Private Aviation has been evolving ever since. The industry and the community need to both step up to communicate the value proposition for Private Aviation to a new generation of “doubting Thomases,” updating what you see in the old documentary film above to speak to the value proposition we can offer today.

For most of us, the conversation isn’t about General Aviation, it’s about Private Aviation. Let’s call it what it is. I have no time sit back and complain. I believe we can make it better than ever.