There was news from AgustaWestland last week that the company’s forthcoming AW609 Tiltrotor broke a speed record from Yeovil, England to Samarate, Italy. The entire 627 nautical miles took two hours and 18 minutes, resulting in an average speed of about 273 knots. That’s a pretty impressive clip.
With the Tiltrotor expected to be in the $30 million range, not to mention a few thousand an hour to operate, the time savings has to be seriously compelling to justify the expense.
Although this flight went between two AgustaWestland facilities, it could just have easily been two customer factories, or a CEO’s home and weekend estate. So it’s as good as any to use as a case study. Alternative modes of getting to the airport would have been required on both ends; let’s look at how that would work.
Yeovil is served by either Bristol or Bournemouth. Let’s give our alternate method the best chance and say we base a Citation X out of Bournemouth. We bought it used, so we had a bit left over for an Agusta AW109 that we keep at our office. It’s a best-case scenario of helicopter to fastest business jet in the world. We’ll also assume both the jet and helicopter are primed and ready to go.
We can ballpark the flight between Yeovil and Bournemouth at about 130 nautical miles. That would take about 15 minutes. Add in some ground time with the jet and we’re off U.K. soil in about 30 minutes total.
The destination helps traditional airplane travel because the facility is only a few miles from an airport. And given that the Citation X can make this trip in a little over an hour (call it an 70 minutes with a direct routing), things are looking good for jet travel, indeed.
After landing in Milan we have another 15 minutes on the ground before getting in the car for the 15-minute drive to the AgustaWestland facility–our final destination.
A bit of scratch-pad math puts this form of trip at one hour and 55 minutes. Of course, that’s with the world’s fastest business jet, a helicopter, a direct routing, and a destination only 15 minutes from an airport large enough to handle our jet.
No doubt a more traditional trip would involve an hour drive to the airport on the front end (Yeovil to Bournemouth), a slightly slower jet, some diversions in flight, and a longer drive on the back end. In all, it probably takes AW executives more like three hours or more to make that trip.
Thirty million is a big price to pay for saving an hour, but we shouldn’t underestimate people’s needs for aircraft that fit unique mission profiles. The sweet spot for the Tiltrotor is pretty small. The mission has to be long enough that traditional rotorcraft can’t compete, and short enough that a jet won’t blow it away. AW says the Tiltrotor offers rotorcraft capabilities with turboprop speeds. That’s pretty cool. But they also say that executives are the aircraft’s primary target customer, and said executive can buy a jet and a traditional helicopter for a lot less money.
Despite all this there are approximately 60 orders for the aircraft thus far, and barring significant missteps, I think that will increase. Once people see these operating in and out of downtown heliports, factories, and airports, their appeal will grow. I was on an airline flight last week out of Washington National and a V-22 Osprey flew down the Potomac River. People who had moments before been buried in their morning paper took notice. They pointed and made comments. There’s no denying the technology is enticing, and for that reason alone people will buy them. I know I would love to fly it!